One way to protect your intellectual property is to register your trade mark. In today’s world of the internet and free-access to global resources, it is the only way to protect your brand.
A trade mark is a valuable marketing tool used to identify the products and/or services provided by the trader, and to distinguish those products and services from those of competitors. It can be either one of, or a combination of, a word, phrase, letter, symbol, number, sound, smell, design, image, shape, logo, picture or aspect of packaging.
Registering a trade mark is important when creating and protecting a brand. It will eliminate the possibility of others using that brand and damaging its’ reputation. The trader will have the exclusive rights to use the trade mark for a period of 10 years, which then may be renewed.
We can provide high quality, practical advice to our clients in relation to the process involved with protecting trade marks. Our staff members are experienced and always available to answer clients’ queries. We make the application process and registration of trademarks as worry-free and cost effective as possible.
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